LinkedIn lead generation for software development companies.
We find CTOs, VPs of Engineering and founders who are likely to need more engineering capacity, and start the conversation on LinkedIn from a real profile on your team. Every reply goes straight to you.
Hi Sarah, Saw Northwind raised a Series A and has six open engineering roles. Hiring that many people usually takes longer than the roadmap allows. We help fintech teams cover the gap with a dedicated team for a few months. Worth comparing notes?
- Opens with a real event at their company
- Names the problem the event creates
- A small ask they can answer in one line
An illustrative example. Names and details are made up.
The people who buy development services rarely read cold pitches.
CTOs and VPs of Engineering
At product companies whose roadmap is bigger than their team. They feel the hiring gap every sprint.
Founders of funded startups
Who need to ship before the next round and cannot wait months to build a team.
Heads of Product and Delivery
Who own deadlines and look for partners when a launch or migration is at risk.
We contact companies when there is a real reason to talk.
These are the signals we look for before anyone gets a message. They make the first line specific, and they make a reply more likely.
- A new funding roundMoney to spend and a plan that needs more engineers than the team has.
- Engineering roles open for weeksA clear sign that hiring is slower than the roadmap.
- A product launch or new marketMore work in the next two quarters than in the last two.
- A legacy migration or rebuildA project with a start and an end, a natural fit for an outside team.
Four steps from first call to first replies.
- 01Together
Intro call
We learn what you sell, who buys it and which projects you want more of.
- 02We do
Targeting and profile
We define your ideal customer, build the lead list and get the sender profile ready.
- 03You approve
Messages and launch
You approve the messages. We set up the campaign and start sending.
- 04You talk
Replies to you
We run the campaign daily, add new leads and forward every reply to you.
Questions we hear from software development companies
Which buyers do you target?
Mostly CTOs, VPs of Engineering, founders and heads of product at companies that buy custom development, in the US, UK and EU. We agree on the exact profile with you before anything is sent.
Can you target a specific tech stack or industry?
Yes. We use job posts, company tech and industry to find companies that need what you do best, for example React and Node.js teams for healthtech.
How do you avoid sounding like every other dev shop?
Every message starts with a specific reason to write to that company now, and talks about their situation, not your headcount or awards. You approve every message before it goes out.
Who sends the messages?
A real person on your team, usually a founder or someone in sales. We prepare the profile so a prospect who checks it sees an expert.
Want to see who we would target for your company?
Tell us about your company. We'll come back with who to target and how we'd approach them. No obligation.